The huge increase in Morbi in the number of new units
manufacturing vitrified tiles has left India’s largest ceramic industry cluster
saddled with excess production of such tiles. Overproduction of vitrified
tiles has put tile-makers in the area under pressure to keep prices low.
In the past two years, around 133 new vitrified tile manufacturing facilities
have become operational in Morbi. The production has capacity risen from
4 lakh boxes per day to 18 lakh boxes boxes a day, thus creating greater
supply than demand.
“Two years back, there were 77 units making vitrified tiles. Today, their
number has jumped to 210,” said KG Kundariya, president, Morbi Ceramic
Association. The excess capacity and production has put pressure on
prices which have already come down by 10%